Looking for the perfect pair of New Balance shoes? You can buy New Balance shoes from a variety of places, including the New Balance official website, authorized retailers (both online and brick-and-mortar), department stores, and outlet stores. The best place to buy depends on what you’re looking for – specific models, the best prices, or a particular shopping experience. This guide will explore all the options to help you find your next pair of New Balances with ease.
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Exploring Options for Buying New Balance Shoes
New Balance has built a solid reputation for quality, comfort, and style. Whether you’re after athletic performance or everyday wear, finding the right retailer is key to getting the shoes you want at a price you’ll love. Here’s a detailed look at where you can purchase New Balance shoes:
The New Balance Official Website: Your First Stop
The New Balance official website (newbalance.com) should often be your first stop. Here’s why:
- Widest Selection: You’ll find the most comprehensive selection of New Balance models, sizes, and colors. This includes exclusive styles and limited-edition releases that may not be available elsewhere.
- Latest Releases: Be the first to access new shoe releases and collaborations.
- Detailed Product Information: Access thorough descriptions, specifications, and customer reviews to aid your purchase.
- Easy Returns: New Balance typically offers hassle-free returns if the shoes don’t fit or meet your expectations.
- Direct from the Source: Buying directly guarantees authenticity and avoids the risk of counterfeit products.
- Customization Options: New Balance offers the NB1 customization program allowing you to design your own unique shoe.
Authorized New Balance Retailers: A Curated Experience
Many sporting goods stores, shoe stores, and department stores are authorized New Balance retailers.
- Foot Locker: A large retailer with a wide variety of New Balance styles, particularly athletic and lifestyle models.
- Dick’s Sporting Goods: Carries a good selection of New Balance running shoes and athletic apparel.
- Nordstrom: Offers a more curated selection, focusing on fashion-forward styles.
- Zappos: Known for its excellent customer service and free shipping and returns, making it a convenient option.
- Local Shoe Stores: Often provide personalized fitting advice and a more community-focused shopping experience.
These retailers offer several benefits:
- Try Before You Buy: Physically try on shoes to ensure a proper fit.
- Expert Advice: Sales associates can provide valuable guidance on shoe selection based on your needs and foot type.
- Immediate Gratification: Walk out with your new shoes the same day.
- Convenience: Brick-and-mortar stores are often easily accessible in your local area.
New Balance Outlet Stores: Hunting for Discounts
New Balance outlet stores are a great option for finding discounted prices on past-season models, overstocked items, or shoes with minor cosmetic imperfections.
- Deep Discounts: Save significantly compared to retail prices.
- Variety of Styles: Outlet stores often carry a mix of current and older models, giving you a wide range to choose from.
- Check for Imperfections: Carefully inspect shoes for any cosmetic flaws, as these are often the reason for the lower price.
- Location: Outlets are typically located in outlet malls, which may require some travel.
Online New Balance Shops: Convenience at Your Fingertips
Beyond the official website, several online retailers are reliable sources for New Balance shoes.
- Amazon: A massive selection, competitive pricing, and fast shipping. Be sure to check seller ratings to ensure authenticity.
- eBay: Offers a marketplace for both new and used New Balance shoes. Exercise caution and thoroughly vet sellers.
- DSW (Designer Shoe Warehouse): Carries a variety of New Balance styles at discounted prices, often with loyalty program benefits.
- Other Online Retailers: Smaller online shops might specialize in specific types of New Balance shoes. Always verify the retailer’s legitimacy before making a purchase.
Considerations for Online Purchases
- Read Reviews: Before buying online, carefully read customer reviews to get insights into fit, comfort, and quality.
- Check Sizing Charts: Refer to New Balance’s official sizing chart to ensure you order the correct size.
- Understand Return Policies: Familiarize yourself with the retailer’s return policy in case the shoes don’t fit or meet your expectations.
- Secure Payment: Ensure the website uses secure payment processing to protect your financial information.
Finding the Best Deals on New Balance Shoes
Everyone loves a good deal. Here are some strategies for finding the best prices on New Balance shoes:
- Sales and Promotions: Keep an eye out for seasonal sales, holiday promotions, and special discounts offered by retailers.
- Outlet Stores: As mentioned earlier, outlet stores are a prime destination for discounted prices.
- Clearance Sections: Check the clearance sections of online and brick-and-mortar stores for discontinued models or overstocked items.
- Sign Up for Email Lists: Subscribe to the email lists of New Balance and authorized retailers to receive notifications about sales and exclusive offers.
- Price Comparison: Use price comparison websites or browser extensions to quickly compare prices across different retailers.
- Discount Codes and Coupons: Search online for discount codes or coupons that can be applied to your purchase.
- Loyalty Programs: Join loyalty programs offered by retailers to earn points or rewards that can be redeemed for discounts.
Tactics for Scoring Great Prices
Tactic | Description | Where to Use |
---|---|---|
Seasonal Sales | Retailers often offer discounts during holidays (e.g., Black Friday, Cyber Monday, Memorial Day) and seasonal changes. | New Balance website, Authorized Retailers, Outlet Stores |
Outlet Hunting | Visit New Balance outlet stores regularly to find discontinued models or slightly imperfect shoes at significantly reduced prices. | New Balance Outlet Stores |
Email Subscriptions | Sign up for newsletters from New Balance and retailers to receive exclusive offers and early access to sales. | New Balance website, Authorized Retailers, Online Retailers |
Price Comparison Tools | Use websites and browser extensions to compare prices across multiple retailers before making a purchase. | Online Retailers |
Coupon Codes | Search for coupon codes online before finalizing your purchase to potentially save additional money. | Online Retailers |
Loyalty Programs | Join loyalty programs to earn points or rewards that can be redeemed for discounts on future purchases. | Authorized Retailers, DSW |
Social Media Following | Follow New Balance and authorized retailers on social media for announcements of flash sales and exclusive promotions. | New Balance social media, Authorized Retailer social media |
Refurbished Options | Consider purchasing refurbished shoes from reputable sellers, which can offer significant savings while still providing good quality. | eBay, Online Retailers (ensure seller reliability) |
Student/Military Disct | Some retailers offer discounts to students or military personnel. Verify eligibility and requirements. | New Balance website, Authorized Retailers |
Open Box Items | Check for open-box items at online retailers that may have been returned and are available at a discounted price. | Amazon, Online Retailers (check return policy and condition) |
Pinpointing New Balance Store Locations
To find physical New Balance store locations or authorized dealers near you, use these strategies:
- New Balance Store Locator: Visit the official New Balance website and use the store locator tool. Enter your zip code or city to find nearby stores.
- Google Maps: Search “New Balance store near me” or “New Balance authorized retailer” on Google Maps.
- Retailer Websites: Check the websites of major sporting goods stores and department stores for their store locations.
- Yelp: Use Yelp to find local shoe stores that carry New Balance shoes.
Using Online Tools Effectively
The New Balance store locator is the most direct tool. It provides addresses, phone numbers, and store hours. Google Maps offers user reviews and directions. Retailer websites give information about brands carried and specific store services.
Distinguishing Authentic New Balance Shoes
With counterfeit products becoming increasingly prevalent, it’s important to be able to distinguish authentic New Balance shoes from fakes:
- Quality of Materials: Authentic New Balance shoes are made with high-quality materials and craftsmanship. Inspect the stitching, leather, and other components for any signs of poor quality.
- Logos and Branding: Carefully examine the New Balance logo and branding for any inconsistencies or misspellings.
- Packaging: Authentic New Balance shoes come in a branded box with proper labeling and product information.
- Price: Be wary of prices that are significantly lower than the average retail price.
- Seller Reputation: Buy from reputable retailers or sellers with a proven track record of selling authentic products.
Red Flags to Watch Out For
Red Flag | Description |
---|---|
Unusually Low Price | Prices significantly below retail suggest counterfeiting. |
Poor Construction | Flimsy materials, uneven stitching, glue residue. |
Incorrect Logos | Misspelled brand names, distorted logos, inconsistent fonts. |
Generic Packaging | Shoes arriving in a plain box or without proper labeling. |
Unreputable Seller | Sellers with few ratings, negative reviews, or a lack of contact information. |
Inconsistent Sizing | Sizing that deviates from standard New Balance sizing charts. |
Unusual Color Combinations | Colorways not offered on the official New Balance website or by authorized retailers. |
Taking Care of Your New Balance Shoes
Once you’ve found the perfect pair of New Balance shoes, proper care will extend their lifespan:
- Cleaning: Regularly clean your shoes with a mild soap and water solution. Avoid harsh chemicals or abrasive cleaners.
- Drying: Allow your shoes to air dry naturally. Avoid direct sunlight or heat, which can damage the materials.
- Storage: Store your shoes in a cool, dry place away from direct sunlight. Use shoe trees to help maintain their shape.
- Rotation: If you wear your New Balance shoes frequently, consider rotating between multiple pairs to allow them to air out and recover.
- Proper Use: Use your shoes for their intended purpose. For example, don’t wear running shoes for casual wear if you want them to last for running.
FAQ: Frequently Asked Questions About Buying New Balance Shoes
- Where can I find New Balance store locations near me? Use the New Balance store locator on their official website or search on Google Maps.
- What are authorized New Balance retailers? These are stores officially approved to sell New Balance products, ensuring authenticity and quality. Examples include Foot Locker, Dick’s Sporting Goods, and Nordstrom.
- Are there online New Balance shops besides the official website? Yes, reputable online retailers like Amazon, Zappos, and DSW also sell New Balance shoes.
- What is the New Balance official website? The official website is newbalance.com, where you can find the widest selection and latest releases.
- Where is the best place to buy New Balance shoes for running? Specialty running stores or authorized retailers like Dick’s Sporting Goods often have knowledgeable staff to help you find the right running shoes.
- What are New Balance outlet stores, and where can I find them? Outlet stores offer discounted prices on past-season models. You can find their locations on the New Balance website or through online search.
- Can I buy New Balance running shoes online? Yes, you can buy them from the New Balance website, authorized retailers, and other online shops.
- How do I know if I am buying authentic New Balance sneakers? Purchase from authorized retailers, check the quality of materials and logos, and be wary of prices that are too good to be true.
- Are there New Balance shoe dealers that specialize in certain types of shoes? Some retailers specialize in running shoes, while others focus on lifestyle or fashion styles.
- Which are the best New Balance online retailers for deals? Amazon, DSW, and Zappos often have competitive prices and promotions.
By exploring these options and keeping the tips above in mind, you’ll be well-equipped to find the perfect pair of New Balance shoes at the best possible price. Happy shopping!

David Ruperto is a Footwear Engineer with expertise in 3D printing, design, and pattern making. With a background in Fine Arts from CUNY and training from SLEM and Cordwainer’s Savannah, he blends creativity with innovation. Based in New York, he shares his knowledge on BestForShoes.com, helping others explore the world of footwear.